Master Your Craft.
Build Your Future.
Build by Gen.
Whether you're just starting your journey in the beauty industry or ready to take your skills & business to the next level, Build by Gen was created to help you grow with confidence. Learn the techniques, knowledge & business foundations to build a career that's truly your own.
Find Your Perfect Fit
Not sure where to begin? Answer a few quick questions and discover the education experience that’s right for you.

Private In-Person Trainings
Learn With Gen.
Whether you’re taking your first steps in the beauty industry or looking to perfect your craft, learn alongside Gen in a private setting where education is tailored to you.
Explore In-Person Courses
Online Academy
Learn On Your Terms.
Master brow artistry & learn the business behind it, all at your own pace. From essential techniques to building your brand, gain the knowledge to turn your passion into a career.
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Learning With Gen, In Their Words.
“I took a course with Gen when she was first starting out doing brows, and I learned so much from her! Not only did she teach me the technical side of brows, but she really changed my perspective on business as a whole. She taught me that it’s not just about providing a service, but also about the mindset, personal growth, and business side that go into building something successful.”
“Gen is amazing!! I did the coaching call and she gave me such amazing insight on my business on what i should be doing and also stop doing, i told her i didnt want any sugarcoating and she did exactly that. I’m happy that im able to message her whenever needed and she’s been very on point on wanting to help me succeed and i feel like thats very rare to find in this industry. She’s also has helped me get out of my head and just focus on what i want. Thank you and i can’t wait to continue on with this mentorship!”
